Monday, August 11, 2014

One Word of Advice for the Craft Beer Newbie

It's Monday morning, the weekend has plans for the next 5 days, and you're coming down from the high of your first trip to a good beer bar. Sure, there is work to be done, but you can't get the thought of tropical fruit flavored IPA's, tart Berliner Weiss, and Peanut Butter Porters out of your mind. The boss is asking for that report you said you'd have ready for his Monday morning meeting, but you know nothing will get done until you Google "Advice for the Craft Beer Newbie" to learn more about all of the fantastically flavored drinks that rocked your world only two night ago. As fate would have it, you find yourself on this very blog and I'm offering one word of advice to you as you begin your journey into the vast world of beer.

And what is that one word advice I have for you, the craft beer newbie? Well....Craft. But this isn't a word or idea I want you to focus on. Craft is a word you should forget. Craft, in relation to beer, has meant a great many things to a great many people. It could mean a brewery that makes less than 2 million barrels per year (excuse me, 6 million), has recipes that don't include corn (scratch that, corn is just fine), and may or may not be part of a revolution depending on how righteous you want to feel whenever you reach for a beer. It's a word that has meant anything and everything and when that happens you're essentially left with nothing. 

Love beer. Forget the craft. If you really love beer and you plan on making this fermented liquid a part of your life you need to love beer for beer. You should find joy in the history, ingredients, processes, and people that are the world of beer. Or you won't and that's fine as well because it really doesn't matter. Maybe you won't give a damn what Mosiac hops provide in the way of flavor and aroma. And maybe you'll hate sour beers or IPA's and find you're only interested in coffee flavored stouts. That's cool. The point is that beer, boiled down to the basics, is simply an optional drink and you can like as much or as little of that world as you'd like.

Beer is a lot of things but it doesn't (and shouldn't) need to be serious. Don't feel intimated by some silly term like craft that only serves to confuse what really matters. If you're reading this because you're looking to take part in a revolution, looking for an identity, or to be a part of a scene then it's best you just move along. Beer was here long before "craft" and it's going to be here long after the trendy appeal dies down. If you really love this stuff and plan to make it a part of your life, then love beer because it's awesome and forget the fluff that is craft.  

This post is the first part of what will be multiple essays from a variety of Mid-Atlantic bloggers looking to offer one word of advice for those of us who might be new to "craft" beer. Check in with Hipster Brewfus tomorrow to see what he thinks. 

Day 2 - Hipster Brewfus on Patience
Day 3 - Oliver from Literature and Libation with Reciprocate
Day 4 - Andrew of Das Ale Haus says Drink
Day 5 - Bryan from This is Why I'm Drunk on Live.
Day 6 - Josh of Short on Beer wants to take you on a Journey.
Day 7 - Liz from Naptown Pint suggest you Relax.
Day 9 - Brewkeep Radio wants you to focus on you.

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